Jomah Berger is an author and marketing professor who has written extensively about the power of words in influencing human behavior. In his book "Contagious: How to Build Word of Mouth in the Digital Age," Berger presents his research on the topic and introduces the concept of "magic words." According to Berger, certain words can have a powerful influence on people, making them more likely to engage with a product or idea. These magic words tap into deep-seated emotions and desires, making them highly persuasive. Understanding and using these words can be a valuable tool in marketing and communication. One example of a magic word identified by Berger is "free.

Magic Wand 10 Shot Roman Candles (case)

What's the difference between a case & a unit (single piece)?

Units (single pieces) are stand-alone fireworks & a case contains multiple fireworks. When you buy a can of soda from a vending machine, then you're purchasing by the unit (single piece). But when you buy a 12-pack of soda from the grocery store, then you're purchasing by the case! You can also think of buying by the case as buying in bulk, as we usually offer a slight discount for purchasing a bit more.

But wait. Where can I buy units (single pieces)?

Units (single pieces) are available for purchase instore only at all of our locations! Although units (single pieces) are not currently available to purchase online, we definitely recommend adding any units (single pieces) to your online wish-list in your Red Apple® account. Our staff will be happy to help you load up when you get to the store!

In-Store Pickup

INSTORE PICKUP: Always free! Here's the deal: Pick your favorite Red Apple® store to snag your goods, choose a pickup date and time, and you're golden! We'll hit you up as soon as your order is ready. Trust us, you'll save mad time by skipping the insane lines at our retail stores during peak periods. No more waiting in line, friend!

Shipping

SHIP TO STASH HOUSE™: We Ship, You Pickup Yo, listen up! Stash House shipping is where it's at. It's our top shipping option and it saves you mad cash. When you're checking out, just enter your own address and choose Stash House as your Shipping Method. We'll hook you up by shipping your order to the Stash House closest to you. And hey, if we don't ship to your state, no worries! Just enter your desired Stash House address from our Locations page, select Stash House as your Shipping Method, and we'll handle the rest! Either way, the Stash House crew will hit you up to schedule your pick-up. Easy peasy, right? SHIP TO HOME: Fireworks Delivered to Your Door If you're all about that convenience, home shipping is for you. We'll send those fireworks straight to your crib! Don't stress about it—every home delivery includes a lift gate, and we got your back on the cost. Just make sure you make some space for the big-ass truck that's bringing the fireworks to your place! Yo, heads up! If you live in an apartment or on some janky road, we recommend going for the Stash House™ Shipping option. That way, you won't have to deal with delays or extra charges from the shipper, yo.

Delivery + Store Pickup

Our most popular option! We'll pack & ship your order almost anywhere in the USA to a shipping terminal closest to your address. It usually takes 8 to 12 days for your order to arrive at the Stash House™ once it leaves our warehouse. The Stash House™ will call you to schedule your pickup once it arrives. Then you'll head over to the Stash House™, pickup your order & go have some fun! Learn more

Have your fireworks shipped directly to your home! This option is best if you want the convenience of home delivery, do not have access to a larger vehicle or don't live near a Stash House™. It usually takes 9 to 12 days for your order to arrive at your house once it leaves our warehouse. Prepare for your fireworks delivery by making room for a big 'ol truck that will be dropping off your order!

It's as easy as click. BOOM™! Pick which Red Apple® store you want to pickup at, pick the fireworks you want, choose a pickup date & that's that! We'll let you know as soon as your order is ready & your fireworks will be waiting for you when you arrive! Learn more

Please note: The soonest you can pick up your in-store order is 24 hours after you make your online order. This allows our hard working warehouse team the time they need to properly pick and prepare your order for pick up at any of our store locations.

You can purchase fireworks that are not yet in stock! Our warehouse team will ship your order once all your items have arrived, or we will call you when you can pick them up. This is a great way to make sure that you get the fireworks that you want before they sell out!

Other Commonly Asked Questions

Buying fireworks by the case not only saves you money because you’re buying in bulk, it also gives you more bang for your buck!

Yes! Visit any of our stores in-person to buy individual units of fireworks.

No, there is no minimum order amount but if your cart contains $999 or more your shipping rates are reduced considerably!

After we ship your fireworks, we will provide you with a link to track your order online.

Magic wand roman candle

Boom! The classic potato gun harnesses the combustion of flammable vapor. Show us your combustion spud gun and discuss fuels, ratios, safety, ignition systems, tools, and more.

This is my newest Gun. It is about a foot and a half long, and it shoots anything that can fit in side the 7mm barrel.

It is practically silent and can do good damage with a nail.

You remind me of someone I see on these forums, CkMan.
He has a lot of guns, but never anything too special. This is a nice gun, but in the future you might want to put more effort into the design and ascetics of your next gun.

Edit: I probably would not go with 'Roman Candle', because that is the name a firework. And the title could be misunderstood.

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Moonbogg Staff Sergeant 3
Posts: 1723 Joined: Mon Oct 13, 2008 10:20 pm Location: SoCal Has thanked: 151 times Been thanked: 91 times

Its a cool gun and looks fun to shoot. I like the bolt action and I like the compact size. Do you have any ideas for future models in mind? It looks like you have knowledge and ability to make something more extreme !!

Magic Fire Balls

One example of a magic word identified by Berger is "free." The concept of getting something for free triggers a psychological response in people, making them more likely to try a product or service. Words like "limited time offer" and "exclusive" can also create a sense of urgency and scarcity, further increasing the desirability of a product.

China Fire Extinguisher Ball With Factory Price

Another magic word is "you." Personalizing a message by addressing the reader directly can make it more relatable and engaging. Berger argues that using the word "you" instead of "we" or "I" can significantly improve the effectiveness of a communication. Other magic words identified by Berger include "because," "imagine," "new," and "easy." These words tap into specific psychological triggers, such as the need for justification, the power of visualization, the desire for novelty, and the preference for simplicity. While the concept of magic words may seem simplistic, Berger's research suggests that they can have a significant impact on human behavior. By understanding and utilizing these words, marketers and communicators can increase the likelihood of their message being noticed, shared, and acted upon. In conclusion, Jomah Berger's concept of magic words highlights the power of language in influencing human behavior. By utilizing specific words that tap into deep-seated emotions and desires, marketers and communicators can increase the effectiveness of their message. The concept serves as a reminder of the importance of choosing words carefully and understanding the psychological triggers that drive human decision-making..

Reviews for "The Psychology of Persuasion: Unraveling Jomah Berger's Magic Words"

1. Maria - 2/5 - I was really disappointed with "Jomah Berger Magic Words". The book promised to reveal powerful and persuasive words that could change your life, but all I found were generic and basic communication techniques. There was nothing groundbreaking or innovative about the content. I felt like I wasted my time and money on this book.

2. John - 1/5 - I couldn't finish reading "Jomah Berger Magic Words". The writing style was so dry and monotonous, it felt like I was reading a textbook. The author failed to engage me with interesting anecdotes or real-life examples. The book lacked practicality and meaningful insights. I wouldn't recommend it to anyone looking for a captivating read on the power of words.

3. Emily - 2/5 - "Jomah Berger Magic Words" did not live up to the hype for me. I was expecting a profound exploration of the psychology and impact of words, but instead, the book felt superficial. The author touched on various themes without delving deep into any of them. The content lacked coherence and structure, making it difficult to follow. Overall, I was let down by this book and wouldn't consider it a valuable resource.

4. Michael - 3/5 - I found "Jomah Berger Magic Words" to be average at best. While it presented some interesting ideas and concepts, they were not presented in a compelling or original way. The book lacked depth and failed to provide practical strategies for using the highlighted magic words effectively. It felt more like a collection of random thoughts rather than a cohesive guide. I wouldn't recommend it unless you're looking for a light read on the topic.

The Science of Linguistic Framing: Insights from Jomah Berger's Magic Words